Government
and Economy
The
New BBB Rating System
A conversation with the Better Business
Bureau about its new letter grade rating system, how the process
works, and how you can make it work for your small business.
Is
The Credit Crisis The Least Of Our Worries?
The folks at
Wharton's ''Fiscal Wake-up Tour” think so, leading to the question,
what should we be worried about?
Management and
Financial Issues
Down
Round Financing and You
What entrepreneurs need to keep in mind
when attempting to raise money after their company's valuation has
fallen.
Answering
Tough Questions
By preparing in advance and sticking to
a plan, you can deliver convincing answers and stay in control when
you're put on the spot.
The
Rise of the Independent Contractor
As small businesses across the country
are forced to cut expenses, some are laying off employees and relying
upon independent contractors instead.
Professional
Relationships: You and Your Competitors
Business owners often think of the
competition as the enemy, but the reality of it is just as often very
different. The same people you compete with can turn out to be
valuable assets.
Coping
with Coffeehouse Loafers
As
WiFi hot spots become more prevalent, the problem for small to
midsized chains is how to retain the welcoming coffeehouse culture
without giving away the store to loafing customers.
Technology Issues
Forget
“Best Practices” and Go Back to Basics
When it comes
to information technology, just because something is widely accepted
doesn't mean it works—and these days, sticking with what works is
important.
10
Steps to Implementing a Business Phone System
A business
phone system is only as effective as its implementation, and the key
to a successful rollout is a well-planned, phased approach. These
steps can help you lay the foundation for a system overhaul as well
as streamline your business communications for many years to come.
Benefits and Labor
Issues
What
“The Biggest Loser” Can Teach You
The
hit TV show can be viewed as a kind of wellness program, offering
insight into how support groups, incentives and education can help
people lose weight. Winner Bill Germanakos lost 164 pounds in the
course of the show’s fourth season.
Top
1,000 Funds Drop Close to $1 Trillion
Troubled
equity markets push retirement plans to record losses; top 200 DB
plans fall 16.5 percent while DC plans lose 13.7 percent.
Sales and Marketing
Better
Leads Mean Better Sales Results
Learn
how eliminating the gap between sales and marketing can increase lead
quality and increase sales performance.
No
Compromise CRM: A Strategy for Profitable Growth
Organizations
that can build a business-centric system flexible enough to quickly
respond to changing customer needs will have a sustainable
competitive advantage and enjoy profitable growth for years to come.
Special
Sauce, Silver Bullets, and E-mail Marketing
Four
ways to improve e-mail marketing campaign results.
The
All-time Top 10 Super Bowl Ads
Here
is a rundown of the best Super Bowl ads of all time. Let's face it,
nothing makes the economy seem in good shape like corporations lining
up to spend $3 million for a 30-second advertisement that may or may
not help their company.
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