Tips originally broadcast on November 24, 2008
The Small Business tips today will be about branding.
- Have a
logo that's easily recognizable. Put it on everything that you do:
avatars, letterhead, business cards etc. Be consistent!
- Put a
blog on your website. Post often. It sets you as an expert and enables
conversation with your audience.
- Don't
try to be everything to everyone. Stand for something and stick to it. Be
consistent!
- Participate
in local business events. Don't just go, instead be on a committee and get
your name / brand known!
Daily Overview: Do what you say you're going to do, be
reliable, be the expert, be out there, be active & most of all be
consistent.
I post small business tips on my Twitter account each day, Monday
through Friday. This is a reposting of those tips.
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