Tips from August 24, 2009
The Small Business tips today discuss correct preparation when cold calling.
- Your goal should never be
to get the sale when cold calling. Instead, the goal is getting the
chance to make the sale. Big difference.
-
Know the purpose behind the phone call. Are you trying to pitch a sale at that moment or simply get an appointment?
-
Research your target market & prospects. Cold call to your audience. Know the business to cater to their specific needs.
-
Calm your nerves. Be prepared & confident. Set aside all distractions including email to give full attention to your call.
Daily Overview: Stick to your goals & research to make a phone call. Be positive & confident!
We post these small business tips to our employee's Twitter account each day, Monday through Friday. This is a reposting of those tips.
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