Small Biz Tip: Common Mistakes: SEO

Posted by Cheryl Sowa on Tuesday, February 02, 2010

Tips from February 2, 2010

The Small Business tips today discuss common SEO mistakes.


  1. Duplicating Content: Your content is plagiarized, and not original. You lose the optimization of the words on your website if they are not original.
  2. Poor Design & Usability: Broken links are killers for SEO. Come up with a creative, yet useful design that your visitors will be able to navigate.
  3. Same Meta Description on Each Page: To the SEO world, your websites have the same content. Your meta description should be specific and unique to every page.
  4. Over-stuffing Keywords: You are essentially spamming your own website, as it becomes unreadable in SEO terms. This could get you blocked/banned from some search engines or sites, such as Google.


Daily Overview: Trying to manipulate SEO to get your website better rankings leads to many mistakes and poor rankings. Avoid this by having a knowledge of the SEO world, track your website, and fixing keywords and meta tags.


We post these small business tips to our employee's Twitter account each day, Monday through Friday. This is a reposting of those tips.

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Cheryl Sowa

Cheryl Sowa is a Public Relations Coordinator for America’s Best Companies. She also writes daily for the Small Business Center. Cheryl graduated from the University of Illinois at Urbana-Champaign and obtained Bachelor degrees in English and Communications. Contact Cheryl

Tags: small business, seo, mistakes, content, usability, meta, keywords

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