Tips from November 11, 2009
The Small Business tips today discuss ideas and options for holiday marketing promotions.
- Offer discounts or
special offers on certain days to drive in holiday business. It's a
standard ploy, but consistently works.
-
Give your customers a thoughtful gift. Set out homemade cookies, give
one of your favorite holiday recipes; perhaps on a direct mailer or a
pick-up in the store. Something special relating to your product or
service would be the best idea. Free sells.
-
Reward loyal customers with additional discounts to your standard
holiday promotions. Maybe an extra 15% off for them during a specific
weekend.
- Give
your gift cards a holiday makeover and add a bit of holiday flair.
You'll capture the eye of the holiday gift shopper more easily this
way.
Daily Overview: What gets you through the door of a store around the holidays? Be inventive, creative, thoughtful and generous.
We post these small business tips to our employee's Twitter account each day, Monday through Friday. This is a reposting of those tips.
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