Small Biz Tip: Nonverbal Communication: Dress Code

Posted by Cheryl Sowa on Tuesday, September 15, 2009

Tips from September 15, 2009

The Small Business tips today discuss nonverbal communication with a dress code.


  1. Have everyone dress similarly to show unity and professionalism. Wear your business representation proudly. Simple is key.
  2. Try incorporating your logo into attire (pin, name tag, shirt) to distinguish employees from customers.
  3. A simple dress code could be to have all employees wear black or blue as a symbol of power and sophistication.
  4. All employees dressing the same can help to establish that you are serious about your work and business. Be classy.


Daily Overview: Be presentable and choose a uniform if it fits your image. Try to use it to communicate your company's professionalism.


We post these small business tips to our employee's Twitter account each day, Monday through Friday. This is a reposting of those tips.

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Cheryl Sowa

Cheryl Sowa is a Public Relations Coordinator for America’s Best Companies. She also writes daily for the Small Business Center. Cheryl graduated from the University of Illinois at Urbana-Champaign and obtained Bachelor degrees in English and Communications. Contact Cheryl

Tags: small business, dress code, nonverbal communication, communicate, uniform

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