Tips from April 8, 2010
The Small Business tips today discuss rebranding strategies using social media.
- Change
your tone on all social media accounts (Facebook, Twitter, LinkedIn,
YouTube, etc). Be upbeat, excited, and open to discussing your
rebranding and company.
- Change your look. Try incorporating
your new rebranded logo and design to acknowledge you're in a
transition period. Be consistent on all social media accounts.
- Twitter
is a great social media resource for rebranding efforts. It allows for
you and your followers to interact publicly to answer any and all
questions with @ replies.
- Include pictures! Twitpic, yfrog, and
Facebook Picture Uploader allow pictures to be instantly uploaded to
those who follow you. Take advantage of this! Remember: Pictures speak
louder than words!
Daily Overview: Communicate, update, and inform your followers in real time via social media to discuss your rebranding.
We post these small business tips to our employee's Twitter account each day, Monday through Friday. This is a reposting of those tips.
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