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Charles M Cooper
Charles M Cooper

Is Civility in Marketing on its Way Out?

There will always be customers that we like more than others. They spend more, they're easier to work with--there are all sorts of reasons. Still, how much better do you treat them than your other customers? United Airlines has answered that question and it makes me wonder if civility in marketing is on its way out.


Tags: small business, united, most-valued guests, customer service

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Posted: 11/10/2008 | Comments Comments (5)

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