Knowing the demographics, influences, and ways to reach each generation within your target market could prove beneficial to your bottom line.
Do you serve ALL of your customers? Knowing how to market to various generations could be key to your success.
Section: Features, 2009 Jan/Feb
Tags: WWII,
baby boomers,
finances,
Gen Y,
customers,
Gen X,
age,
Stein,
millenials,
target,
generations,
marketing
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With a passion for seniors and a knack for business, Lucille Green is defying her age and garnering tremendous success as a small business owner well into her 70’s.
Age is only a number for Lucy Green. She started her small business, an in-home care provider, at the age of 71.
Section: Best Success Story, 2009 Jan/Feb
Tags: success,
Glen Ellyn,
Green,
Visiting Angels,
entrepreneur,
franchise,
age
Read More »
