Topics related to: customers
Stay ahead of the competition by tweaking your brand.
When many small businesses first start out, they don’t have a lot of time or money to put into their branding efforts. While their initial campaign might work for a while, eventually as the business grows and matures, they find they want to take a more focused approach and look to rebrand their business.
Section: Other, July/August 2008
Tags: branding,
advertising,
logo,
name,
Logoworks,
customers,
brand,
image,
Marsh
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Capitalize on the new trend and get the word out about your business.
Social shopping networks let customers rate and review your products and services, making an even bigger name for your business.
Section: Best Technology, July/August 2008
Tags: social,
shopping,
networks,
customers,
rate,
review,
blog,
Oprah,
Topo,
ThisNext,
Kump,
Rekhi,
WineGlobe,
simple,
free,
Stylehive,
kaboodle,
productwiki,
etsy,
site
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It’s not enough to just have a name and logo for your business—you need to create a brand that incorporates your whole identity. Our experts share how to establish your business as a successful, brand-name company.
Having a name brand isn't just important for large businesses–it's key to your success as well. Learn from our experts what goes into creating a solid brand.
Section: Features, July/August 2008
Tags: branding,
advertising,
logo,
name,
Logoworks,
Ducoff,
Gilman,
Strategies,
McDonald's,
customers,
product,
brand,
image,
Marsh,
Roach,
quality
Read More »
Keep your ads on the up-and-up by following the FTC rules.
Truth in advertising is more important than ever before. Here's how to keep your business accountable.
Section: Best Practices, July/August 2008
Tags: truth,
advertising,
claims,
ads,
FDA,
false,
advertisement,
disclaimers,
FTC,
unfair,
deceptive,
scientific,
money,
guarantees,
customers
Read More »
