Topics related to: logo
It’s not enough to just have a name and logo for your business—you need to create a brand that incorporates your whole identity. Our experts share how to establish your business as a successful, brand-name company.
Having a name brand isn't just important for large businesses–it's key to your success as well. Learn from our experts what goes into creating a solid brand.
Section: Features, 2008 July/August
Tags: name,
quality,
Gilman,
image,
Logoworks,
customers,
Roach,
advertising,
Strategies,
product,
logo,
Ducoff,
branding,
McDonald's,
Marsh,
brand
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By having a professional logo, your company can make that all-important first impression.
In the business world, first impressions are important. Companies spend millions designing their showrooms to be comfortable, clean, and eye-appealing for customers. They have training and dress codes for employees to make sure customers have a good experience with the company. Even websites and advertisements are designed to make the company look good—all to make a good first impression.
Section: Features, 2007 Summer
Tags: resources,
business,
advertising,
marketing,
logo
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Stay ahead of the competition by tweaking your brand.
When many small businesses first start out, they don’t have a lot of time or money to put into their branding efforts. While their initial campaign might work for a while, eventually as the business grows and matures, they find they want to take a more focused approach and look to rebrand their business.
Section: Other, 2008 July/August
Tags: customers,
name,
advertising,
brand,
Logoworks,
image,
Marsh,
logo,
branding
Read More »
