Small Business tips about steps to developing a marketing plan.
Tags: small business, marketing
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Posted: 12/15/2008 | Comments (0)
Notice something different in your email inbox lately? Spam is down by a good 70%! How did it happen and how long will this blessed interlude continue? We have some answers and a bit of advice: Enjoy it while it lasts!
Tags: small business, spam, email, marketing
Posted: 11/17/2008 | Comments (1)
Claim a spot for your business before it's too late. Any small business owner knows that picking the right location - possibly in a busy mall or highly-trafficked downtown corner -- results in more customer visits and opportunities to make sales. The same rule has also proven to hold true for the Web.
Tags: social media, squatting, domain, seo, smo, internet, web, marketing, digg, wiki, stumbleupon, reddit, website, optimization, traffic, alexa, myspace, small business, clicks
Posted: 11/11/2008 | Comments (7)
Here is a list of the top 33 affiliate marketing forums.
Tags: affiliate, marketing, affiliate marketing, super affiliate, affiliate forums, affiliate blog
Posted: 9/29/2008 | Comments (32)
What makes some marketing ideas survive while others simply wither on the vine? Here we have one secret of marketing success and boy is it sticky!
Tags: small business, marketing, success, succes, heath
Posted: 9/3/2008 | Comments (1)
If you run a small business, there is a good chance that you have something important to say to your buyers. Whether it's about your products or services, best practices, or even shopping tips, there are opportunities on the Web to not only help your customers make better buying decisions but also for you to earn additional credibility that could directly lead to future sales.
Tags: optimization, marketing, pr, blog, blogging, enewsletters, seo, sales, small business
Posted: 7/21/2008 | Comments (1)
Why spend hours digging the Web just to stay up-to-date when you can have the critical information you need to run your business delivered directly to your inbox through RSS feeds or some of the many e-newsletters out there? Most e-newsletters are offered through free subscriptions, but don't get too carried away as managing your inbox could quickly become a thirty minute daily chore.
Tags: e-newsletter, enewsletter, eweekly, marketing, email, small business
Posted: 7/14/2008 | Comments (0)
Brand is identity, whether you are a small printing business or Spider-Man. Marvel Studios and others who make superhero movies have rediscovered that their brand is everything--and it shows. See how the lessons they learned can help your super business.
Tags: branding, brand, marketing, movies, incredible hulk, spider-man, batman, joker
Posted: 7/7/2008 | Comments (0)
It is all about getting the product to the consumer, what could be more straightforward than that? When it comes to target marketing, you might be surprised. Sure, it does get relevant ads to relevant audiences, but knowing that someone is out there watching what people do on the Web and using that information to sell them things is more than a lot of people out there can stomach.
Tags: target marketing, target, marketing, advertising, targeted advertising
Posted: 6/26/2008 | Comments (3)
You mother taught you to apologize when you hurt someone, but we have gone crazy apologizing to one another for every little thing and now, on some fronts, that is even creeping into business marketing! Enough is enough!
Tags: apology, marketing
Posted: 6/24/2008 | Comments (0)
Community forums, like blogs, are the new place to “hangout” on the Internet. Forums are great for networking and membership is usually free. Find out the top five small business forums and advice on how you can get started.
Tags: forums, smo, seo, social marketing, optimization, blogs, weblogs, small business, marketing, advertising, networking
Posted: 6/17/2008 | Comments (3)
Affiliate marketing has been a great thing for many companies and has allowed a large number of people to work from home. However, as with any good thing, there are those intent on abusing it and turning it from a way to make a legitimate living into a tool for thievery. Learn how to spot the scammers and what you can do to protect your affiliate marketing efforts.
Tags: affiliate, marketing
Posted: 5/29/2008 | Comments (1)
Lessons that arise from marketing mistakes can have severe and often unforeseen consequences. LifeLock, the folks that promise you that your identity cannot be stolen while using their service, and their founder, are learning such a lesson.
Tags: marketing, lifelock
Posted: 5/22/2008 | Comments (0)
It has long been known that an e-newsletter is a useful addition to your marketing and public relations efforts. They are, after all, a warm, powerful communication medium that encourages a strong, lasting relationship between you and your readers. There is some new clarity in the world of online newsletters thanks to research coming from the Nielsen Norman Group in their latest report on Email Newsletter Usability. Check out what they had to say and how your own e-newsletter can benefit.
Tags: marketing, newsletter, spam
Posted: 4/18/2008 | Comments (3)
If you have a brick and mortar establishment, there is a facet of your product delivery scheme that you may have overlooked: Gas prices for your customers. Think about it: As the price of fuel rises, customers are less interested in getting into the car and driving out to your establishment. What can you do? Read here to find out.
Tags: gas, economy, customer service, marketing
Posted: 4/9/2008 | Comments (5)
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