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Articles related to: batman

Charles M Cooper
Charles M Cooper

Brand Alchemy: Turning Lead into Gold

Brand is identity, whether you are a small printing business or Spider-Man. Marvel Studios and others who make superhero movies have rediscovered that their brand is everything--and it shows. See how the lessons they learned can help your super business.


Tags: branding, brand, marketing, movies, incredible hulk, spider-man, batman, joker

Filed Under: Small Business Blog

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Posted: 7/7/2008 | Comments Comments (0) | Print Print Article

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